Although Thailand’s electric vehicle (EV) segment has previously been pinpointed by automakers like Hyundai as an important Asia-Pacific hub, its size remained relatively small in global terms. However, it is growing quickly: from around 15,000 units in 2022 to 76,000 in 2023 (+407%), Thailand’s Board of Investment (BOI) anticipates 150,000 EV sales in 2024, representing a 20% market share.
