I’ll Never Splurge On Mascara Ever Again—This £15 Formula Is My New Ride or Die


I may be a beauty editor with access to some of the most expensive and luxurious beauty products, but I’ll die on this hill: some of the best mascaras ever are high-street mascaras. While I believe there are many areas of your beauty routine that can benefit from spending a little extra, mascara is one product which, I believe, needn’t empty your bank balance in order to deliver seriously great lift, length and volume to your lashes. Yet, even when it comes to affordable mascaras, not all are created equal. While I adore L’Oréal mascaras and know Maybelline mascaras are cult favourites, in my opinion, it’s Max Factor’s mascaras that come out on top.

What started with a love affair with the original Max Factor False Lash Effect Mascara back in the ’00s has grown over the years into a long-running loyalty to the brand. So, when I discovered Max Factor was launching an extension to the range—Max Factor False Lash Effect Supreme Recharge Mascara—I knew I had to put it to the test. Promising seven times more volume, a smooth application and lashes that look healthier after use, all housed in a refillable tube, it had a lot to live up to. Here’s my honest review…

Max Factor False Lash Effect Supreme Recharge Mascara Review

The Brush & Formula

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(Image credit: Jazzria Harris)

First, let’s talk about the brush. Unlike the original False Lash Effect Mascara, which featured a large curved wand, the Supreme Recharge Mascara has a more unique shape. Rather than ballooning out in the middle, it curves inwards, almost as if someone has pinched it at its centre. Max Factor says this distinctive shape allows the wand to catch and coat your lashes smoothly for a volumised look.